30+ Years of Success
Since 1995, we have continued to grow across every corner of Türkiye.
Establishment of Şok Marketler
Founding of Şok Marketler: Şok Marketler began its operations as one of the first players in discount retailing in Turkey.
Acquired by Yıldız Holding
Following its acquisition by Yıldız Holding, a major transformation was initiated across the store network, supply chain, and organizational structure.
"Yeter de Artar" Concept & Rapid Growth
With its renewed concept, exclusive brands (Mis, Piyale, Mintax, etc.), and affordable pricing policy, Şok Marketler achieved rapid growth momentum.
Initial Public Offering on Borsa Istanbul
Şok Marketler Ticaret A.Ş. went public on Borsa Istanbul, becoming one of Türkiye's leading retailers.
Cepte Şok Digital Sales Channel
The "Cepte Şok" mobile application and online ordering platform were launched, offering customers same-day home delivery service.
Win Loyalty Program
With the Win loyalty program, the shopping experience has been made rewarding for customers through campaigns covering various product categories, as well as selected products and brands, available both in stores and on the Cepte Şok app.
Şok 2.0 Next-Generation Store Experience
Şok has enriched the store experience with "Şok 2.0," which features a larger sales area and a broader product portfolio compared to standard stores.
İste Gelsin from Şok
A new e-commerce platform, delivering thousands of products ranging from technology items and major appliances to clothing and small home appliances directly to customers' doors, has been launched within the Cepte Şok app.
11,000+ Stores and Digital Ecosystem
Uninterrupted service with over 11,000 stores across 81 provinces, the Win loyalty program, the Cepte Şok app, and a workforce of more than 51,000 employees.